View Full Version : Review of New E90 3-Series


Mr. Maboomba
02-20-2005, 04:33 AM
Regular forum gets shit for traffic...

BMW 330i

It may look plain, but the new 3-series is a joyous return to BMW's finest dynamic form

http://www.autoexpress.co.uk/picture_library/dir_36/car_portal_pic_18276.jpg

http://www.autoexpress.co.uk/picture_library/dir_36/car_portal_pic_18275.jpg

Confidence is a quality that BMW has always had in abundance. Even when the Chris Bangle-styled 7-series stunned the world and sold in a steady trickle rather than a rich stream, even when the collective motoring world - other designers, journalists and the public alike - wondered whether finally BMW had lost the plot.

Now, just when that confidence looks justified; when the 7-series has established itself as the most successful big BMW ever; when the 5-series has made all of its competitors look a bit old-fashioned and the 1-series has been well-received by the buying public, BMW seem to have had a minor crisis of confidence. The new 3-series is neat, attractive and cohesive but viewed with eyes that have grown accustomed to intriguing, compelling and slightly left-field BMWs, it seems a bit of a cop-out.

Of course the 3-series is BMW's bread-and-butter car (over 3 million have been sold in 30 years) and as such it's been decided that it needs to appeal to a broad customer base. I'm sure it will, but for me it doesn't proffer much real excitement, simply because it seems a bit too familiar - a car glancing in the rear view mirror rather than leading the charge at the head of the wacky 7, 5, 1 and Z4.

Fortunately, underneath the rather conservative skin lies a car chock-full of mechanical and electronic sophistication, blessed with exceptional composure, real agility and a drivetrain that leaves its opposition for dead. The E90, like the four generations of 3-series before it, redefines a class of its own making. After the relative disappointment of the 5-series and Z4, it feels good to say that BMW is back to its best. If you're after a compact sports saloon, the 3-series is the only viable choice.

Perhaps that's no surprise. The E46, even in its last year of production, was arguably still the class leader in terms of dynamic polish, but the gap has been narrowing rapidly in recent years. Spend a little time with the engineers and executives behind the new 3 and you quickly realise that this is a situation that won't be tolerated within BMW. The 3-series, above all others, must be a car that simply annihilates its rivals.

To achieve this, BMW has thrown everything it knows at the new 3. The 330i, the most powerful version at launch (along with four-cylinder 320i and 320d, and six-cylinder 218bhp 325i), features the stunning new magnesium alloy straight-six we sampled last month in the 630i. Extensive use of aluminium in the body structure has pegged the weight of the 330i to 1525kg (just 15kg heavier than its predecessor despite the substantial growth in size, but slightly more than an equivalent Mercedes C-class). The 3-series can be specified with the controversial iDrive control centre and the much-maligned Active Steering - a system that essentially gives a super-quick rack at low speeds and gradually slows steering response with speed.

Other technical highlights include optional adaptive headlights that turn in accordance with the steering wheel (particularly useful when you've got a half-turn of opposite lock dialled in and it's a bit dark, I'm sure), a new lightweight front axle and five-arm rear axle and an incredibly sophisticated DSC stability system. It's capable of 'drying' discs in the rain with imperceptible applications, priming the braking system when it senses you're about to make an emergency stop (when you sharply release the accelerator) and increasing brake assistance as brake temperature rises to mask the effects of fade, as well as introducing a more lenient DTC mode that means you can enjoy a bit more oversteer before it calls a halt to the fun. In conjunction with Active Steering, the DSC brain can even apply corrective lock of up to 5 degrees (which is as much as 60 degrees of input at the steering wheel) should the car start to slide.

Let's get the criticisms out of the way first. Our 330i was fitted with Active Steering and it's still not the miraculous, must-have device that BMW would have you believe. At very low speeds (in town, for example) it can feel a bit jumpy and difficult to modulate, and at high speed there's a curious lack of self-centring and a sticky inertia that you have to overcome to dial in lock. It's better on medium-speed flowing roads that require positive inputs but even then it's not the last word in feedback. Even so, after very little exposure you get used to the system until you very rarely think about it at all.

Okay, now the good stuff. The engine is a peach; silky smooth and working hard low-down only to really come alive as you start to extend it towards the 7000rpm redline. And the noise is fantastic. It's probably notched up a degree or two compared with the E46 when you're enjoying the full rev- range but such is the quality of the note you'll be happy with the intrusion. It's not M3-raspy, but the slightly deeper note is perhaps even more beguiling.

The wonderful engine finds the perfect ally in the much-improved six-speed manual gearbox. It's similar in throw to the last 3-series but there's none of the notchiness that often interrupted progress, just slick, wristy shifts. BMW's manual 'boxes have been getting better and better, but this is the pick of the bunch and the smooth clutch uptake and nicely located pedals make heel-and-toe downshifts a rare treat. Getting into a rhythm in this car is just so easy.

The supple, controlled chassis plays a strong supporting role to the tight drivetrain. An incredibly stiff structure (25 per cent more rigid than the E46) helps, and the damping manages to combine a genuinely supple ride with strong body control. Cornering isn't a roll-free affair but rarely does the 330i lurch or bob uncomfortably from one side to the other through rapid direction changes. It takes its angle, quickly settles and then digs in. Not even the run-flat tyres upset the composure, only making themselves known on badly surfaced braking areas, where the wheels momentarily feel like they're flapping around of their own accord.

The DSC is still a little too keen to intervene on the default mode, and the corrective braking inputs are pretty heavy-handed, but in DTC mode (a quick prod on the DTC button just below the central air vents) things are better. You can edge up to the limits in safety and you quickly learn that the 330i is vice-free and has a steadying degree of understeer should you overstep the mark. Some will find the balance a bit front-led in fact, but with DSC completely disengaged (keep that button depressed for more than three seconds) it's easy to curb the understeer and keep things neutral.

Traction is remarkable, but should you feel inclined the 330i can be made to oversteer pretty much at will and it has a very fluid transition from steady-state understeer to an easily held slide. Even through the tricky, shaded parts of the launch route, the 330i was predictable and I was happy to keep the DSC switched off, safe in the knowledge that I'd have plenty of options should I misjudge a corner.

Inside, the 3-series is very much a shrunken 5-series, which means great quality but a less driver-focussed dash than 3-series owners are used to, and somehow the ambience is less sporty than you'd hope. Combined with the quiet ride and general lack of NVH this might initially make you think that the 3-series has lost its edge, but in fact its ultimate grip and balance are better than ever. A dozen laps of Albacete racetrack (admittedly with the optional 'Sports' suspension: 15mm lower, reprogrammed Active Steering) proved that it's a neat handler when pushed to extremes, but it has an indulgent side that allows long, drawn-out slides if you flick it into corners on a trailing throttle.

As an all-rounder the 330i is pretty tough to fault. It does the smooth, stress-free driving thing admirably but there's a real depth of chassis talent when you want to extend that fabulous engine. It is perhaps a shade too understeery with the standard suspension, and we didn't get a chance to try the Sports option on the road so it's impossible to comment on the sacrifices in ride and general composure that the 15mm lower set-up imposes. Even so it's a rewarding car to drive hard and has a purity of response and driver-dictated balance that none of its rivals possess.

Our advice is to try both Active and conventional steering systems before committing. But don't be fooled by the slightly disappointing styling, because the new 3-series hits its target. And then some.

Words/Pictures: Jethro Bovingdon/David Shepherd

Dnz
02-20-2005, 04:35 AM
Hoorah.

Let the aftermarket mods begin.

SecretAznSauce
02-20-2005, 04:36 AM
me likes!

NickM3
02-20-2005, 04:41 AM
Mmmmm, can't wait for V8

Dnz
02-20-2005, 04:42 AM
lets see what happens when topgear reviews one...

LinearX
02-20-2005, 06:35 AM
Bad thing about the active steering is that if any show or mag needs to give a bad 3 series review, they can just get one with active steering and whine about it for 5 paragraphs.

unrealugn
02-20-2005, 06:46 AM
Great review. I can't wait to try this puppy out. :devillook

The only thing I'm hearing that I don't like is the talk about the Active Steering feeling "a bit jumpy and difficult to modulate" at lower speeds. Something I've really admired about BMW is the steering precision and feedback received. I hope we're not seeing a drastic turnaway from that (though the E46 is a bit numb, from my limited experience).

We'll see.

Sammyzuko
02-20-2005, 06:47 AM
Sounds like it's still going to be the one to beat in it's class. If only it looked more appealing, inside and out.

jake1sir
02-20-2005, 07:58 AM
Loved the article, but it seemed like a BMW enthusiast wrote it.

Whats up with that A6 style grill and bumper?

dysphunxion
02-20-2005, 09:57 AM
I think the article sucks. It's "chock-full of mechanical and electronic sophistication" ... bah! I hate sifting relevant information from weak literary/marketing drivel.

Things that struck me...

3-Series is heavier than the C-Class. The ultimate compromise between luxury and performance, or like everything else... just getting fatter?

The interior plays mini-me to the Five's imitation of a spartan airport lounge. I can't help but think that these colors/designs will become the pea green and imitation wood of the 70's that we all love and adore today.

The exterior. Again, mini-me to the Fiver. IMO, there's no such thing as a good Bangle design. Moderated or not, it's still crapola.

DuctApe66
02-20-2005, 10:59 AM
In the image below I've tried to make the car a little more masculine but hell, it still looks like Dame Edna.... ;)

http://www.geocities.com/ductape66/Pictures/E90Edna.gif

sirtiger
02-20-2005, 03:12 PM
odd, no mention of the infamous idrive :devillook

bayerische
02-20-2005, 03:40 PM
Looks okay, but hopefully you'll be able to buy it without all that tech bullshit. I read in evo that BMW isn't too happy with the Active Steering and they're working to make the differences between highway speeds and "town" speeds a bit less obvious. The editor who is long-term test driving a 645 equipped with Active Steering says that every day that passes, it seems like less and less of a good idea (I wonder why).

They should just do what Porsche did, and keep the variable steering purely mechanical. I don't care much for this car, the real BMWs are the M cars, hopefully the new M3 stays true.

Mr. Maboomba
02-20-2005, 05:24 PM
In the image below I've tried to make the car a little more masculine but hell, it still looks like Dame Edna.... ;)

http://www.geocities.com/ductape66/Pictures/E90Edna.gif

:lol :lol :lol

YFZ
02-20-2005, 05:30 PM
die bangle, just die

Gop-Dogg
02-20-2005, 06:03 PM
odd, no mention of the infamous idrive :devillook
Thankfully you can get the new 3-series without i-Drive.

bayerische
02-20-2005, 06:04 PM
I still don't think anybody knows why iDrive exists. BMW gave one reason, which was bullshit, but nobody really knows.

Rakshas
02-20-2005, 11:30 PM
I hope i-drive is phased out in the next set of redesigns, I mean, I could deal with it, but with mercedes coming out with better and better machines, I really don't want to.

Theodore
02-21-2005, 12:19 AM
Jury's still out for me. I don't understand why new must = bigger and heavier. Its a trend that needs to change.

Luftwaffe1O1
02-21-2005, 12:40 AM
Jury's still out for me. I don't understand why new must = bigger and heavier. Its a trend that needs to change.

Hmm according to the article, 15kgs is not that much to gain, roughle 30lbs. Considering the power boost in the 330... Naturally i'd get mine without iDrive or active steering if thats possible :)

I dunno though, I like the new designs. And I do love the new 5, in fact I like it more every time I see it.

surfacewound
02-21-2005, 12:44 AM
3355lbs? What a fatass. And the lack of a cockpit oriented dash pisses me off a lot too. I'd have to drive it to be sure obviously, but something tells me I'd find it disappointing and lacking.

thedude
02-21-2005, 04:57 AM
what about the power? isnt the new g35 putting out 290 horses? im not sure about the exact figures of the rest of the competition, but they are up there. it seems like the new 3 will be coming in at the bottom of the range...

Theodore
02-21-2005, 09:42 PM
Hmm according to the article, 15kgs is not that much to gain, roughle 30lbs. Considering the power boost in the 330... Naturally i'd get mine without iDrive or active steering if thats possible :)

I dunno though, I like the new designs. And I do love the new 5, in fact I like it more every time I see it.


Its still a gain, and the car is physically larger too. There was a thread a bit ago that had all generations of 5ers lined up. They are definitely growing. 3's are too, its just the direction of the industry unfortunatly.

Z3speed4me
02-21-2005, 10:19 PM
i agree....need to go lighter and quicker...and i still see bmw as great cars but underpowered compared to their competitors....i mean yea its a revamped engine...but still nothing really to write home about...i kinda like the style...just hope schnitzer and hamann and such can help it out a little bit...

aeryk7
02-23-2005, 05:40 PM
The handling probably went down the drain on this series look at the first picture the guy is off the course and into the dirt. Also look at the bumper on that thing (second pic) it looks horrible. Just plain horrible.

Mad Dog 20/20
02-23-2005, 10:10 PM
Sounds like it's still going to be the one to beat in it's class. If only it looked more appealing, inside and out.

I feel this way about the entire BMW line. GREAT cars that look either silly or plain or somehow both. :confused

Don't care for the new 3 at all. :rolleyes

Mr. Maboomba
02-23-2005, 11:15 PM
The handling probably went down the drain on this series look at the first picture the guy is off the course and into the dirt. Also look at the bumper on that thing (second pic) it looks horrible. Just plain horrible.


Blah blah blah. This sort of diatribe is really starting to get old.

Did you even read the article? It said the handling is excellent.

Dnz
02-24-2005, 12:39 AM
Its a lost cause, but ill keep trying.

The e36 was very plain looking in its stock plastic bumper sideskirt wheelcapped sitting high form.

Then people decided to make aftermarket parts, use m3 bits and change pretty much everything to how they liked.

In conclusion, this is as 'bad as it gets'. Its the clean slate you work from. And its a pretty nice clean slate to start with in the first place.

NoSoup4U
02-24-2005, 08:09 AM
Mr_buna - any idea on pricing? I went to BMW's website; but, there's nothing on pricing.

Also, is it 100% true that the new 325i and 330i have the same displacement. The 330i has that 3 speed or something velocity stack.

Does this mean that the 325i should be able to be easily tuned to get the 330i's power? I mean, we are probably talking about a $5K-7K difference in base price.

Does the 330i's std. features make up that difference enough to justify getting a 330i?

Finally, would you guys get the current E46 330i or a new 325i, given the choices?

Rakshas
02-24-2005, 09:22 PM
Mr_buna - any idea on pricing? I went to BMW's website; but, there's nothing on pricing.

Also, is it 100% true that the new 325i and 330i have the same displacement. The 330i has that 3 speed or something velocity stack.


What are you talking about?

http://www.stangnet.com/2005shelbycobraconcept/images/SHELBY21.jpg

Those trumpet shaped things are velocity stacks, and I'm pretty sure the 330 doesn't have any, it would be odd to have the 25 and the 30 have the same displacement.

Mr. Maboomba
02-24-2005, 09:30 PM
James, don't be cheap! Get the 330! Just buy less $300 Christmas gifts for your secretary. :D

But honestly... I'd always get the 330Ci if not the M3. If you can swing $32,000, you can swing $37,000.

Dnz
02-25-2005, 12:23 AM
tho there is a novelty in getting a 'new' car - warranty etc as a bonus.

A 325 would be plenty fun, you just gotta see how the 330 older and 325 newer compare as an overall package (features, price, handling, power etc)